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Chioma Otisi-Igwe Appointed Marketing Manager of Peak

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FrieslandCampina WAMCO has appointed Chioma Otisi-Igwe as Marketing Manager for its flagship Peak dairy brand, marking a significant career progression for the marketing professional and underscoring the rising influence of Nigerian women in senior corporate roles.

Chioma steps into the position after three successful years leading marketing for Three Crowns, another key brand in the company’s portfolio. During that period she spearheaded brand campaigns, strengthened consumer engagement, and contributed to measurable growth. Her appointment follows closely on her recognition as Most Outstanding Dairy Professional of the Year by Brand Communicator, an award that acknowledges her impact in Nigeria’s dairy sector.

The move represents a full-circle moment in her career with FrieslandCampina WAMCO. She began at the company as Junior Brand Manager for Peak in 2016, later served as Brand Manager for Three Crowns, then as Senior Brand Manager for the Ready-to-Drink portfolio, before rising to Marketing Manager for Three Crowns. Prior to joining the dairy firm she held roles including Assistant Brand Manager for Fayrouz at Nigerian Breweries. She holds a Bachelor of Arts in Marketing from the University of Huddersfield and a Master of Science in International Marketing from the University of Birmingham.

In reflecting on her time with Three Crowns, Chioma has expressed gratitude for the experiences, achievements, and professional relationships formed, describing the chapter as rewarding and memorable. In her new role she will oversee Peak’s marketing strategy with a focus on leveraging the brand’s longstanding heritage, deepening consumer relationships, and driving sustainable growth.

Peak remains one of Nigeria’s most established and widely recognised dairy brands. Chioma’s  elevation places a highly regarded Nigerian woman at the helm of its marketing efforts at a time when female representation in senior marketing and brand leadership continues to expand across the country’s corporate landscape.

Her trajectory from junior brand roles to heading marketing for two of the company’s major dairy brands while earning industry recognition serves as a clear example of professional excellence and upward mobility by Nigerian women in the competitive consumer goods sector.​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​

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