Geh Geh University: Coalition Demands NUC Regulation of Social Media ‘Universities’

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Geh geh. Photo source: Geh Geh on Instagram
Geh geh. Photo source: Geh Geh on Instagram
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Summary

A coalition has urged the NUC to regulate parody platforms like Geh Geh University. They warned that misuse of the term “university” undermines Nigeria’s higher education system and misleads the public.

The social media personality, who brands his online platform as the “University of Wisdom and Understanding,” has gained attention for his unconventional advice to men on relationships and finances. The platform is convened by the content creator known as Geh Geh.

At the same time, he uses the platform to promote misogynistic content and make disparaging remarks about women, which he frames as an “online class.” 

“Any girl who is interested in your money, be interested in her toto,” he said to men in a video.

He is the one who established this phrase in one of his videos: “how to know toto wey make gbim,” implying a derogatory meaning toward women’s private parts.

His first TikTok live session attracted an audience of over 177,000 viewers and reportedly earned him gifts valued at more than $30,000.

In response, a coalition of academics, students, alumni, and concerned citizens called on the National Universities Commission (NUC) to take regulatory action against social media comedians and content creators who use the term “university” without authorisation.

In a letter addressed to the NUC Executive Secretary and Board, the coalition expressed concern over the growing trend of parody institutions such as “Geh Geh University” and “Blessing CEO University.” The group said that this practice undermines the integrity of Nigeria’s higher education system and misleads the public.

Dr. Charles Ekeh, spokesperson for the Coalition for the Protection of Academic Integrity in Nigeria, stated: 

“The term ‘university’ is a legally protected designation earned through rigorous accreditation. Allowing entertainers to adopt this title dilutes its meaning and disrespects the years of dedication and excellence behind genuine academic institutions.”

He added that such misuse could set a harmful precedent, enabling fraudulent degrees to exploit the “comedy” label, thereby complicating efforts to combat degree racketeering in the country.

The coalition outlined several demands, including a public condemnation by the NUC of unauthorised usage of the term “university” and the issuance of cease-and-desist orders to the offending social media accounts. 

They also called for collaboration with the Nigerian Communications Commission and relevant social media platforms to enforce compliance, as well as the launch of a public education campaign to help Nigerians distinguish between accredited institutions and parody platforms.

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